Category Archives: Digital

Thornburg Investment Management’s New, Responsive Website

We launched a new responsive website for Thornburg Asset Management last year, the result of our extensive process that includes research, strategic direction, design and development. The company, noted for its long-term, generalist investment approach, partnered with us to better … Continue reading

Homestead Funds’ New Brand & Website

Founded 25 years ago to serve members of the National Rural Electric Cooperative Association (NRECA), Homestead Funds’ roots run deep. Recently, the company’s audience and growth objectives shifted, necessitating a refreshed brand and website. During initial interviews with employees at … Continue reading

Life Comes Next: Lessons from John Hancock

At last month’s Financial Communications Society luncheon, Jim Bacharach, Vice President of Brand Marketing and Creative Services at John Hancock spoke about a subject very dear to us: consistency in communications. Bacharach described the John Hancock brand as “trying to understand … Continue reading